Modelia, a Madrid-based startup using generative AI to create and manage visual assets for fashion brands, has raised €1.03 million ($1.2 million) in Seed funding. Its platform is already adopted by clients including Desigual, AWWG, and Fútbol Emotion.
The round was led by Next Tier, a Spanish venture capital firm that invests exclusively in AI startups. The investment will support product development and the company's expansion across European markets and the United States.
Modelia operates in the growing intersection of artificial intelligence and fashion retail, where brands increasingly seek automated tools for catalog imagery, campaign visuals, and asset management. Competitors include other AI fashion platforms such as Vue.ai and Zalando's computer vision initiatives, though the space remains fragmented.
The raise signals sustained investor appetite for vertical AI applications in traditional industries. Fashion, with its heavy reliance on visual content, represents a promising target for generative models that reduce production costs and turnaround times.
Founded in Madrid, Modelia has not disclosed founder details or previous funding history. The company's existing client roster suggests it has achieved early product-market fit in the Spanish market.